Rotterdam Speaker Announcement
An Vermaelen, Marketing Manager at KBC will be delivering a presentation focused on Affluent Customer Loyalty
We are very excited to announce one of our keynote speakers at the Rotterdam event.
An Vermaelen is Marketing Manager of the Affluent Customers of KBC Bank and Insurance. She directs and drives strategic marketing projects and studies with a focus on omnichannel loyalty and generation banking.
She has previously held several key marketing manager positions, amongst others at the Metro Newspaper and Fortis (now BNP Paribas Fortis).
She will be delivering a case study on “How KBC takes its affluent customers into account to increase their loyalty”.
Please book your place and we will see you Rotterdam
11:30 – 12:00: Reception @ Intell Hotels Rotterdam Centre
12:15 – 13:35: Harbor boat tour including lunch
Afternoon programme in the Panoramaview room of the Intell Hotels Rotterdam Centre
14:00 – 14:15: Intro IMA Europe president
14:15 – 15:00: Speaker – Ferry Konter, Senior Retail Operations Manager, Samsung Electronics
15:00 – 15:40: Academic (Loyalty by Generation)
15:40 – 16:10: Break
16:10 – 17:00: Speaker – An Vermaelen, Marketing Manager Affluent Clients, KBC
17:00 – 17:45: Speaker – Florian Dirkse, Co-founder, Ocean Cleanup
17:45 – 18:00: IMA Europe news and updates
Evening programme in the Euromast
18:30 – 21:00: Watertaxi and Network reception drink in de Euromast
We hope you can join us!