Welcome to IMA Europe

We are the EMEA division of the Incentive Marketing Association and we are the only trade body that spans the Reward, Recognition & Incentives Industry. We represent organisations across EMEA providing products and services such as total rewards, employee benefits, flexible & voluntary benefits,  prepaid and gift cards, agency and consulting.

Member benefits & sign-up options


Join us 8 June at PayExpo

IPM Education

Members offer from the IPM

Investment in your people is crucial, and in our industry many employers are recognising the need to grasp the 'Millennial Opportunity' to nurture and extend the training of teams to help attract, retain and motivate the very best in our industry. The Institute of Promotional Marketing are delighted to offer all IMA Europe Members the following course and qualifications discounts for IMA Members* Incentive & Motivation Diploma: Enrolment before: 23rd May 2016  IMA Price:  £1250.00+VAT (£210 off published price)*Terms and conditions apply. For further details please email Anna at IPM

Join us for our London meeting

We are delighted to once again be hosted by PayExpo for our June meeting.  The IMA members meeting will take place on Wednesday 8 June at ExCel. Commencing at 1.30pm through to 4.30pm. IMA members will be given the opportunity to explore PayExpo Europe before the IMA meeting commences. Our meeting agenda is shaping up nicely with presentations from Portland Engagement who have launched HERO - a brand new concept in employee engagement. We are also delighted to announce Rita Trehan will be joining us, Rita is  a sought-after international speaker on the subjects of business and HR transformation, she is also a regular contributor to the Washington Post and numerous journals including Forbes magazine. Book your place today and you will also gain free entry to PayExpo.
Reward Regatta

Set sail for the Reward Regatta 

IMA and Britannia Events invite you to join up for this years Reward Regatta. The inaugural event in 2015 was a huge success with five teams taking part, enjoying a fantastic mix of shoreside socialising and on-the-water competition, which was won by the team from Corporate Rewards. Britannia and the IMA are delighted to invite participation in this second event. You can enter a team of 6-8 people, or individual places are also available. For more information visit http://www.britanniaevents.co.uk/sailing-events/reward-regatta/ or call the team on +44 (0) 2380 458 900

Tweet Deck

Photos on flickr

Upcoming Events

1:30 pm PayExpo16 @ ExCel London
PayExpo16 @ ExCel London
Jun 8 @ 1:30 pm – 4:30 pm
PayExpo16 @ ExCel London | London | United Kingdom
Waitrose and Amazon among retailers set to deliver expert insight at UK’s largest payments event – PayExpo IMA members qualify for free access to the event, please book your place to[...]
9:00 am Reward Regatta @ Britannia Events Hamble Solent
Reward Regatta @ Britannia Events Hamble Solent
Jun 15 @ 9:00 am – 7:00 pm
Reward Regatta @ Britannia Events Hamble Solent | Hamble-le-Rice | United Kingdom
The Reward Regatta 2016 Harness The Power of Your People The Reward Regatta has been jointly developed by Britannia and the Incentive Marketing Association (IMA Europe). The inaugural event in[...]
9:00 am IMA USA Summit @ Hyatt Regency Houston
IMA USA Summit @ Hyatt Regency Houston
Jul 18 @ 9:00 am – Jul 20 @ 4:30 pm
IMA USA Summit @ Hyatt Regency Houston | Houston | Texas | United States
Join us at IMA’s 17th Annual Executive Summit to become STRONGER TOGETHER with incentive market leaders and gain new insights on how to help you and your company. Our marketplace[...]

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